World Champion in Food Safety
With more than 99,000 annual analyses and 2,000 visits from the authorities,
Danish Crown A/S wears this title with pride.
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At Danish Crown A/S - producer of the brand Tulip
- we are proud of our more than 100-year-long tradition
in making high quality and good tasting products.
But we also know that good company is the final ingredient to any meal.
Did you know that...
... Tulip’s history can be traced back to 1887
... Danish Crowns headquarter is situated in Denmark in the Northern part of Europe
... Danish Crown employs 26,000 people worldwide
... our world-famous trademark with the three tulips was first registered in 1909, making it the oldest brand in Denmark
... the waste from our factories is transformed into biogas, which is used as a clean source of energy for Danish households
... each year, Danish Crown A/S sells 150 million canned meat products. Stacked on top of each other, this is more than 1,500 times the height of Mount Everest.
... Danish Crown A/S sells 5 cans every second
... Tulip Pork Luncheon Meat is made without MSG
Our Responsibility
Danish Crown A/S is a company that takes responsibility – for our Tulip products, for our customers, for the environment and for our employees.
Faced with these responsibilities, Danish Crown A/S focuses on health, environmental and social issues.
We know our consumers care about the health of their families. Therefore, fat and salt content is a key consideration in every new product. Over the years, Tulip has significantly reduced the salt level in many of our products. This is done gradually because salt is an important ingredient in ensuring the quality and shelf life of our products.
As a major manufacturing company, Danish Crown A/S is aware of its environmental footprint. We are continuously striving to reduce our CO2 emissions and consumption of other resources such as water and electricity. In our factories, we have introduced several improvements which have reduced consumption considerably.
Danish Crown A/S has also changed its waste management procedures. Today, meat waste from our factories is converted into bio-fuel which contributes to eco-friendly energy for Danish households.
To ensure a motivated workforce, Danish Crown A/S regularly conducts employee satisfaction surveys. We recognize that both physical and psychological aspects need to be addressed to improve working conditions. We also request our distributors to sign a Code of Conduct which contains standards concerning e.g. environmental responsibilities and working conditions.
You can see all Danish Crown policies here.